Boston, Massachusetts (July 22, 2026) – As existing-home sales dip, helping members generate future business has become more important than ever. Included as part of Rental Beast's MLS member benefits, RenterLift, the AI-powered platform, transforms rental transactions into long-term buyer opportunities by keeping agents connected to renters throughout the lease without requiring additional follow-up or manual outreach.
Rather than losing touch after a lease is signed, agents can invite renters to RenterLift with a single click through their Rental Beast account. The platform provides personalized homeownership education, budgeting tools, credit-building resources, real-time buying power estimates, and AI-driven buyer readiness insights, all while keeping the agent at the center of the relationship. When renters show meaningful signs they're preparing to purchase a home, RenterLift notifies the agent, creating opportunities for timely, relevant conversations.
The RenterLift expansion also includes Rental Beast's partnership with Esusu, allowing eligible renters to report on-time rent payments to the major credit bureaus. By helping renters strengthen their credit profiles while renting, the platform supports a smoother path to future homeownership and gives agents another valuable resource to share with their clients.
"Rental transactions shouldn't be the end of the client relationship; they should be the beginning," said Ishay Grinberg, Founder and CEO of Rental Beast. "RenterLift gives MLS members a simple, automated way to build a pipeline of future buyers without adding more work to their day. It helps agents stay connected, supports renters on their path to homeownership, and creates more opportunities long after the lease is signed."
By extending the value of Rental Beast beyond rental search and transaction management, RenterLift provides participating MLSs with another differentiated member benefit that helps members grow their business, strengthen client relationships, and turn today's rental market into tomorrow's buyer pipeline.
About Rental Beast
Rental Beast is a leading real estate technology firm with an end-to-end SaaS platform designed to empower real estate professionals and the nation's most comprehensive database of nearly eleven million rental properties. Sourced directly from property owners, updated in real-time, and offering a fulfillment-grade rental dataset, the Rental Beast database provides real estate professionals with an unparalleled view of all properties and owner types.
Utilizing a seamless and secure integration, participating MLSs, and REALTOR® Associations can capture thousands of properties that are normally off-MLS inventory, and leverage essential search, data ingestion, and maintenance systems needed to help member agents and subscribers capture their share of $12 billion in annual leasing commissions.
Rental Beast is recognized and supported by Second Century Ventures, the capital and strategic growth arm of the National Association of REALTORS® and is a proud member of the 2022 REACH-Canada program. Learn more at rentalbeast.com.
Media Contacts
Rental Beast: Rebecca Hickey rebecca.hickey@rentalbeast.com
